Challenge
Create a brand identity and graphic standard for an edible insect business in order to encourage users to invest in the edible insect market and shop sustainably.
Users
Working, upper-lower or middle class millennials with a fast-paced day-to-day schedule.
Solution
I focused on making the brand feel and look luxurious. Its packaging promotes sustainable product packaging practices through the use of reusable, 100% recyclable materials.
logo
logo
logo [black/white]
logo [black/white]
business system
business system
product dieline
product dieline
pattern
pattern
pattern 2
pattern 2
pattern 3
pattern 3
pattern 4
pattern 4
poster
poster
roll Up
roll Up
mug
mug
t-shirt
t-shirt
sweatshirt
sweatshirt
delivery truck
delivery truck
billboard
billboard
Tools used: Ai | Ps
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