Challenge
Elevate the Lyft ride-share zone and enhance the user experience for Chase Center event attendees.
Users
Sports and entertainment fans.
Sports and entertainment fans.
Solution
Align with the Lyft brand team to embody their new brand guidelines. The space should reflect maturity, confidence, and heart to create an immersive, relaxing and inviting space for Lyft users at the designated Chase Center pick-up zone.
Final Product
Lyft PUDO Zone Concept Proposal
Tools used: Ai | Ps | Id